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SAGRANTINO MONTH RETURNS TO NEW YORK CITY, DEBUTS IN CHICAGO

Categoria: Geschehen

SagrantinoMonth

3rdAnnual Celebration, in Partnership with Eataly, Serves as Centerpiece of Multi-Year Campaign to Support Growing Popularity of Umbria’s Signature Wine

The Montefalco Consortium announces the 3rd annual ‘Sagrantino Month’ at Eataly to be held this March. The Sagrantino Month promotion will take place at Eataly’s New York City location as well as the newly opened Chicago store. The promotion marks the beginning of the third year of a national Sagrantino campaign that includes events, promotions, media and trade relations. “We achieved excellent results in the past two years and we want to build on the positive trend,” explained Amilcare Pambuffetti, president of the Montefalco Consortium. “Having established a foundation in New York, this year we’re especially excited to showcase Sagrantino in other US cities including Chicago, San Francisco and Los Angeles, all focus markets for our producers.”

The Sagrantino Month promotion at both Eataly locations will include seminars for press and trade, consumer classes, free tastings and wine-by-the-glass programs at all of Eataly’s restaurants. The year-long promotion will continue with virtual tastings with US press, trade-focused tastings in Los Angeles and San Francisco, press trips to Montefalco, dedicated importer meetings for unrepresented producers and a consumer & trade awareness and education program.

There are five participating wineries in the Sagrantino Month promotion: Antonelli San Marco, Arnaldo Caprai, Perticaia, Scacciadiavoli and Tenuta Castelbuono. Four more wineries will be involved in the other activities throughout the year: Colle del Saraceno, Le Cimate, Romanelli and Tenuta Bellafonte.

Please visit www.consorziomontefalco.it for more information on Sagrantino and Montefalco, and visit www.eataly.com for schedules and specials during Sagrantino Month.

EATALY NEW YORK

Saturday, 1st of March, 2014 – 12pm to 6pm – Tasting pairing at Corner Eccellenze

Tuesday, 4th of March, 2014 – from 12:30pm to 2pm – Opening Event

Thursday, 6th of March, 2014 – from 6pm to 8pm – Tasting at the Wine Store Eataly Vino

Friday, 7th of March, 2014 – from 6:30pm to 8pm – Class for Consumers about Montefalco Sagrantino DOCG and Montefalco DOC.

Friday, 7th of March, 2014 – from 6pm to 8pm – Tasting at the Wine Store – Eataly Vino

Saturday, 8th of March, 2014 – from 12am to 6pm – Tasting pairing at Corner Eccellenze

Friday, 14th of March, 2014 – from 6:30pm to 8pm – Class for Consumer about Sagrantino DOCG.

Friday, 14th of March, 2014 – from 6pm to 8pm – Tasting at the Wine Store – Eataly Vino

Saturday, 15th of March, 2014 – 12am to 6pm – Tasting pairing at Corner Eccellenze

Wednesday, 19th of March, 2014 – from 6:30pm to 8pm – Class for Consumers about Montefalco Sagrantino DOCG and Montefalco DOC.

Friday, 21st of March, 2014 – from 6pm to 8pm – Tasting at the Wine Store – Eataly Vino

Saturday, 22nd of March, 2014 – from 12am to 6pm – Tasting pairing at Corner Eccellenze

Monday, 24th of March, 2014 – from 6:30pm to 8pm – Class for Consumer about Montefalco DOC.

Friday, 28th of March, 2014 – from 6pm to 8pm – Tasting at the Wine Store – Eataly Vino

Saturday, 29th of March, 2014 – from 12am to 6pm – Tasting pairing at Corner Eccellenze

For the entire month of March:Wine on sale inside Eataly and serving at Eataly restaurants.

EATALY CHICAGO

 9th of March, 2014 – from 6pm to 8pm – Tasting at the Wine Store – Eataly Vino

10th of March, 2014 – from 6pm to 8pm – Tasting at the Wine Store – Eataly Vino

12nd of March, 2014 – from 6pm to 8pm – Tasting at the Wine Store – Eataly Vino

13rd of March, 2014 – from 6pm to 8pm – Tasting at the Wine Store – Eataly Vino

14th of March, 2014 – from 6pm to 8pm – Tasting at the Wine Store – Eataly Vino

For the entire month of March:Wine on sale inside Eataly and serving at Eataly restaurants.